The Sounds of Capitalism: Advertising, Music, and the Conquest of Culture (University of Chicago Press) by ethnomusicologist Timothy Taylor is a history of music in American advertising.
Invisible Users: Youth in the Internet Cafés of Urban Ghana (MIT Press) by Jenna Burrell is a sociological study of young Ghanaians online.
Some Girls, Some Hats, and Hitler: A True Love Story Rediscovered (Scribner) brings back Trudi Kanter's lost memoir.
In Rabid: A Cultural History of the World's Most Diabolical Virus (Viking), Bill Wasik and Monica Murphy give the history, science, and folklore of rabies.
_The Pinecone: The Story of Sarah Losh, Forgotten Romantic Heroine - Antiquarian, Architect, and Visionary (Faber and Faber) by Jenny Uglow tells of an architectural fantasy.
An old book of spells, The Long Lost Friend: A 19th Century American Grimoire (Llewellyn Publications), tells us about its users and their needs and beliefs.
The Story of Ain't: America, Its Language, and the Most Controversial Dictionary Ever Published (Harper) by David Skinner says a lot about how we feel about our dictionaries and our language.
Fever Season: The Story of a Terrifying Epidemic and the People Who Saved a City (Bloomsbury Press) by Jeanette Keith tells the story of the 1878 plague.
Shooting Victoria: Madness, Mayhem, and the Rebirth of the British Monarchy (Pegasus Books) by historian Paul Thomas Murphy demonstrates how the assassins empowered the monarch.
Ken Perenyi in Caveat Emptor: The Secret Life of an American Art Forger (Pegasus Books) tells a forger's secrets.